Online Business

Why every small offline business needs an online presence

Every offline business, irrespective of being small or medium or large, is required to have an online presence today, the reason being the domination of internet and technology. It’s not just an online business or an online store or a business website that’s enough, but having a responsive estore is a necessity if you target to cover most customers who are on desktops and as well on mobiles/tablets.

A business website is necessary to get the benefits of both the below in order to do the best sell of products/services to increase sales, to automate the manual selling process and to gain a strong business presence.

  • Inbound marketing where we create strategies such that the customer finds us
  • Content marketing where we create the content such that the search engines find us

A business website isn’t just a url with a few products and contact details; it should be such that it is another version of your business, offering the customers what they need while they sit in their homes. How should it be and what does it do?

  • 24-hour accessibility and all-time purchase while still not having to be in a waiting queue is the greatest advantage that your business online gives/should give the customers!
  • Building the brand by means of creating trust in every customer upon you and the business is what your online presence does.
  • Online reviews provided by the customers and the timely shares and posts you make in the social media towards the targeted audience, gets more visitors to believe in you and thus it expands the customer base at you!
  • While offline shops may attract just the customers/people in and around the locality, a website online is available for a visitor anywhere in the geography thus it is quite obvious online generates more customers than an offline business establishment does!
  • A clearly structured website with all the products/services/offerings listed in a proper hierarchy under the right department with the right amount of details projected in a clean/simple manner, not only shows the customer what your business offers but also gives him the flexibility to take a look at the items at his wish, take sufficient time to research on them and buy once convinced. It doesn’t pressurize the customer to buy as it does in the shops offline.
  • Most customers check out on a product online today by ‘Googling’ (at Google.com)! Doesn’t it tell you how this website of yours should be? The structure, content and web design should be such that the search engines can find you quick enough for you to appear in the first 1-2 of the SERPs.

Having spoken about why you require an online presence, it is a must you have a professional or an expertise to make the best possible use of the web design technologies to achieve each/more of the above at the best possible time, cost and effort. Should you require such assistance, make sure to ask us right now at QeHTML!

Reasons why Companies should start doing Businesses Online!

Reasons why Companies should start doing Businesses Online!

What is an online business, why online business, what it has to do to the business growth, why is it necessary to have a global business, how online capability shows an increase in business ability increasing business visibility to improve the company brand and company online reputation and much more would be dealt with below to emphasize on companies starting businesses online.

  1. New economy

Not just Amazon and Ebay who have successfully established dominance in business online, even a lot of small and mid-size companies have managed to profitably do the business online. This is simply because of the new economy created by the internet by its growth and size which has totally changed the way we make a business today.

2. Internet takes just a click!

Unlike the physical shops where the users stand in a queue for every action, as in purchase, fit check, billing and so, internet has made things much easier where it is just a click away for one to make a purchase and the return policies add a flavour here where one gives back if dissatisfied and no loss incurred.

3. Talking of the company via the internet is a must!

Irrespective of doing the business online or not, marketing online is a must today because every commoner expects a website for the company online. Great products and related services are the add on aspects to having a website but don’t go all by themselves, this is simply because people have no clue of a company if the company doesn’t say it and no one is behind brochures these days rather online!

4. Customer support is easy online!

Attending to customers all through 24 hours for the various time zones all over the world, across the convenience time of anyone via any mode, be it phone or email or chat or any, is simply wonderful online and the easiest rather than handling people face to face. This adds to the profitability in due course.

5. Information access is easy online!

Mentioned earlier as well, brochure reading isn’t a favour to people today rather they love things online, be it details on a product or a service or a company or anything. Changes to the site could be made in minutes and publishing it to the world is instantaneous, so what more ease is needed to get access to information?

6. Cutting costs is what we do businesses for. Isn’t it?

Streamlining business processes through online systems helps in cutting costs significantly. Maintenance, repair, and operation costs could be appreciably reduced adopting e-business solutions say by 5% as an instance; this could count to 50% of a company’s net gain.

7. Business all day with lesser efforts is great. Isn’t it?

Internet open all 24 hours is a big boon to businesses for they have no binding of opening hours, lunch or closure time to users and users enjoy the flexibility of shopping any time they want. If sales online is more than that in the regular physical business hours, then it isn’t a surprise!

8. Start up is quite low!

Templates to create websites are available from as low as 100$ per month for a full fledged corporate business site with all e-commerce features. This means starting a website online isn’t money scratching as much as it does for a physical store.

9. Be anywhere! Sell anywhere!

World wide web lets you sell anywhere while you exist elsewhere.

10. Globalisation is a mandate and it is easy online. Know it!

Become a global player is much easier with internet where it is a just the simple combo of a great idea, a great business plan, a value proposition of prospective clients, belief in self that does all.

Having said these, if you require the best of web development services at the most reasonable cost for your businesses or company’s online reputation focusing a global business, be it small or mid-sized or any and looking for a great and reliable service provider to do this for you, don’t hesitate to contact QeHTML